Voting kicks off for GBA 2024

Global Media Alliance has announced voting for the Ghana Beverage Awards (GBA).

Voting will take place from April 7 to April 25, 2025. The competition is fierce this year. Brands include Bel Cola, Blue Jeans Energy Drink, Coca Cola, Guinness, Verna Natural Mineral Water, and Vitamilk.

To vote for your favorite brand, dial *920*207# or visit www.ghanabeverageawards.com. Follow the prompts to cast your vote.

In previous years, voting has been highly competitive. Nominated brands use creative strategies to gather votes. Each year sees an increase in public participation. This creates more interaction between brands and their loyal consumers.

Emma Wenani is the Chief Director of Global Media Alliance. She highlighted the public's role in shaping the awards.

“The voting phase is an exciting milestone,” she said. “Consumer voices truly matter during this time.”

She noted that public engagement boosts visibility for both new and established brands. Wenani encouraged everyone to participate in voting this year.

“Your voice can shape outcomes and honor hard work,” she added.

Wenani also emphasized the commitment to a credible voting process.

“The scheme values this exercise and has invested in a secure platform,” she explained. “We ensure confidentiality and accuracy for every vote.”

Since its inception, GBA aims to promote local beverages globally. It has become synonymous with excellence in the beverage industry.