Business News of Friday, 13 December 2024
Source: www.ghanawebbers.com
The Chartered Institute of Marketing Ghana (CIMG) has conferred Fellowship status on Michael Abbiw, CEO and Lead Consultant of MGA Consulting Ghana Limited, recognizing his exceptional contributions to marketing practice and education in Ghana.
The conferment took place during the 33rd CIMG President’s Ball in Accra, an event themed "Harnessing the Power of AI as a Transformative Tool for Marketers." The fellowship honors individuals with a proven record of expertise, senior-level experience, and significant contributions to the advancement of marketing in Ghana.
CIMG President, Dr. Daniel Kasser-Tee, emphasized the role of artificial intelligence in redefining the marketing profession, urging marketers to adopt AI not just as a tool but as a transformative force. The event served as a networking platform for business leaders, professional bodies, and marketing practitioners to exchange ideas and foster collaborations.
Michael Abbiw, a Chartered Marketer of CIMG Ghana and the UK, and a Fellow of the National Institute of Marketing Nigeria, brings over 20 years of expertise in sales, marketing, capacity building, and organizational transformation, driving growth and development across businesses.