Music videos are financially unwise for independent and emerging artistes - BullGod

Renowned artist manager Bullgod has advised independent and emerging musicians to reconsider heavy investments in music videos.

Speaking on United Showbiz, he explained that while visuals enhance branding, they are often financially unwise for rising artists who lack strong financial backing.

Bullgod emphasized that upcoming musicians should prioritize marketing, streaming promotions, and quality audio production over expensive videos.

He argued that without the right promotional strategy, even the best music video might not generate significant returns.

Instead, he encouraged artists to use cost-effective visual content, such as lyric videos and social media clips, to engage audiences.

His insight sparked a discussion on the evolving music industry and the need for strategic spending. Many agreed that in today’s digital age, content marketing often outweighs traditional high-budget videos for independent artists striving for success.