Entertainment of Monday, 27 January 2025
Source: www.ghanawebbers.com
Artiste manager BullGod has declared that music videos have lost their relevance in today’s evolving digital age.
Speaking on Showbiz Review Xtra with DJ Slim, he advised musicians to reconsider investing in traditional music videos, calling them an outdated business decision.
“Don’t waste time on music videos in 2025. People don’t consume them anymore,” he remarked, emphasizing the growing effectiveness of visualizers and virtual experiences in content consumption.
BullGod explained that digital interactions now dominate how fans engage with music, urging artists to adapt to these changes.
He described the internet as both a friend and an enemy to musicians, depending on how they leverage it.
He encouraged industry players to innovate, embrace technology, and stay focused in the rapidly changing digital landscape.